attivita

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Targeting

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Device

Tipologia
Modello
Sistema Operativo
Produttore

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Contextual

Location specifiche
Geo retargeting
Geofencing
Footfall

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Apps Download

Android
Download based target

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Behavioral

Lingua
Età e sesso
Abitudini
Day Parting
Condizioni Meteo

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Canale

Sync con Spot TV
Retargeting
Argomenti
White / Black listing

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Ecosistema HicMobile

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Performance

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5 PIATTAFORME
10 PARTNER INTERNAZIONALI

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Programmatic

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3 NETWORK
20 SSP

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Tracciamento

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2 SISTEMI
 DI TRACCIAMENTO INTEGRATI

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Strumenti

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BANNER, RICH MEDIA, LANDING PAGE
VIDEO SUITE, STORE LOCATOR

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Branding

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12 DPS
5 PIATTAFORME DI TERZI 

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Video

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2 NETWORK
5 PIATTAFORME

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AdMove.com

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TECNOLOGIA PROPRIETARIA

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AdMove.com è una piattaforma di Mobile Marketing sviluppata da HicMobile che consente alle attività commerciali di realizzare campagne pubblicitarie e promozionali su smartphone in modo semplice.

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Studia il territorio di riferimento, individua i competitor e quantifica i Mobile User potenziali, oltre a identificare la categoria merceologica attraverso sistemi semantici.

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Attraverso algoritmi predittivi e sistemi di Machine Learning definisce e pianifica canali e prodotti mirati al raggiungimento dei KPI, oltre a generare una grafica specifica per singola attività.

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Monitora con chiarezza e trasparenza le performance, reportizza i dati e l’efficacia delle campagne, miglirandole sulla base dell’esperienza.

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Dashboard HicMobile

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OGNI CAMPAGNA PUÓ ESSERE VALUTATA SULLA BASE DEI RISULTATI
E DELLA COMPETENZA DEL SUO REPORT. TUTTI I NOSTRI CLIENTI ACCEDONO AD UNA
DASHBOARD PERSONALIZZATA DI REPORTING CON I DETTAGLI SULL’ANDAMENTO
DELLE CAMPAGNE, IN MODO DA AVERE VISIBILITÀ SU:

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Impression, target, white list, sistemi operativi, device utilizzati, publisher, KPI…

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Click, CTR, VTR, conversioni, interazioni
con il banner…

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Sesso, età, geolocalizzazione, pedonabilità…

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DATI, GRAFICI E TABELLE SEMPRE A DISPOSIZIONE TI FORNIRANNO
LE INFORMAZIONI SULL’ANDAMENTO DELLE TUE CAMPAGNE

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Click su banner

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% CTR o VTR

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Impression

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% Op. System

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% Sesso e Età

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% Formati

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% Device

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Publishers

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Fasce Orarie

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Classe economica

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Lavoriamo con

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