attivita

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Targeting

Device

Tipologia
Modello
Sistema Operativo
Produttore

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Contextual

Location specifiche
Geo retargeting
Geofencing
Footfall

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Apps Download

Android
Download based target

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Behavioral

Lingua
Età e sesso
Abitudini
Day Parting
Condizioni Meteo

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Canale

Sync con Spot TV
Retargeting
Argomenti
White / Black listing

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Ecosistema HicMobile

Performance

5 PIATTAFORME
10 PARTNER INTERNAZIONALI

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Programmatic

3 NETWORK
20 SSP

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Tracciamento

2 SISTEMI
DI TRACCIAMENTO INTEGRATI

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Strumenti

BANNER, RICH MEDIA, LANDING PAGE
VIDEO SUITE, STORE LOCATOR

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Branding

12 DPS
5 PIATTAFORME DI TERZI

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Video

2 NETWORK
5 PIATTAFORME

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AdMove.com

[/fusion_text][fusion_text]

TECNOLOGIA PROPRIETARIA

AdMove.com è una piattaforma di Mobile Marketing sviluppata da HicMobile che consente alle attività commerciali di realizzare campagne pubblicitarie e promozionali su smartphone in modo semplice.

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Studia il territorio di riferimento, individua i competitor e quantifica i Mobile User potenziali, oltre a identificare la categoria merceologica attraverso sistemi semantici.

[/fusion_content_box][fusion_content_box title=”Pianificazione” backgroundcolor=”” icon=”fa-crosshairs” iconflip=”” iconrotate=”” iconspin=”no” iconcolor=”#fd9727″ circlecolor=”#ffffff” circlebordersize=”0″ circlebordercolor=”” outercirclebordersize=”” outercirclebordercolor=”” image=”” image_max_width=”35″ image_height=”35″ link=”” linktext=”Read More” link_target=”” animation_type=”fade” animation_direction=”up” animation_speed=”0.3″ animation_offset=”top-mid-of-view”]

Attraverso algoritmi predittivi e sistemi di Machine Learning definisce e pianifica canali e prodotti mirati al raggiungimento dei KPI, oltre a generare una grafica specifica per singola attività.

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Monitora con chiarezza e trasparenza le performance, reportizza i dati e l’efficacia delle campagne, miglirandole sulla base dell’esperienza.

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Dashboard HicMobile

OGNI CAMPAGNA PUÓ ESSERE VALUTATA SULLA BASE DEI RISULTATI
E DELLA COMPETENZA DEL SUO REPORT. TUTTI I NOSTRI CLIENTI ACCEDONO AD UNA
DASHBOARD PERSONALIZZATA DI REPORTING CON I DETTAGLI SULL’ANDAMENTO
DELLE CAMPAGNE, IN MODO DA AVERE VISIBILITÀ SU:

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Impression, target, white list, sistemi operativi, device utilizzati, publisher, KPI…

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Click, CTR, VTR, conversioni, interazioni
con il banner…

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Sesso, età, geolocalizzazione, pedonabilità…

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DATI, GRAFICI E TABELLE SEMPRE A DISPOSIZIONE TI FORNIRANNO
LE INFORMAZIONI SULL’ANDAMENTO DELLE TUE CAMPAGNE

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Click su banner

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% CTR o VTR

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Impression

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% Op. System

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% Sesso e Età

% Formati

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% Device

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Publishers

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Fasce Orarie

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Classe economica

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Lavoriamo con

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